Everyone sells every day--themselves, their ideas, their products or services. Soft Sell provides a new approach to selling...one that stresses motivation, communication, relationship-building, emotional intelligence and self-image psychology to power-boost you to personal sales success!Soft Sell gives you: An in-depth, self-analysis questionnaire to get you startedExercises to expand your possibilities and help rid yourself of imaginary ceilings and self-imposed limitationsThe 20 qualities found in the most successful salespeople--with a scale for you to evaluate and grade yourselfSimple ways to get out of a sales slump17 principles for personal achievementAnd Soft Sell explains: Sales objections--what they actually mean and how to overcome themAttitude--how to really increase your successProspecting--how to discover the prospect's dominant buying motiveThe sales interview--get your prospect to tell you how to sell to him or herService--building customer support and loyalty to increase repeat business
